Tuesday 7 February 2012

The modern society is facing the problem of instability, loss of values, individual laziness and moral failures. This is because of disintegration of extended family structure of age old Indian society. Family, the oldest institution of Indian culture is falling apart and the socially approved model (family) is loosing it’s cohesive force day by day. At this juncture, it has become essential to re-establish the harmony among all the members of a joint family and integrate the newly emerging world of development in science, communication and technology to life. Familial disasters like divorce, separation, individual crisis, suicides and loneliness can be avoided only if we can restore the family to it’s former dominance beyond individualism. As an effort, the Kadambini Media Pvt. Ltd. thought of an Oriya monthly magazine, ‘The Kadambini’ having ingredients for entire family.

 ‘The Kadambini’ recipe of success is simple. It offers something for everyone. Every issue contains cover-features on topical social and cultural issues; life-style and fashion trends; movies and television; fiction, poetry, serial novels; Odia translations of classics from other languages; health; beauty; cookery and household tips.

 
‘The Kadambini’ is the largest circulated (47,722 copies, certified by ABC) monthly family magazine of Odisha with an effective readership of about 1.44 million. A comprehensive family magazine ‘The Kadambini’ has captured the mindscape of all sections of people of the state. It has also created it’s space in the heart of Odias residing in the country and abroad.


No comments:

Post a Comment